DAVID C. MORGAN

Fortune 100 P&C insurer ($48B revenue, 32,000+ employees). Lead enterprise-wide digital platform strategy, AI enablement, and modernization across flagship customer-facing and internal digital properties.

• Launched enterprise conversational AI delivering secure, personalized answers across a large body of internal knowledge, with an executive-sponsored roadmap for an AI-first employee experience integrated to core platforms.
• Defined a unified enterprise AI architecture spanning customer- and employee-facing experiences, establishing consistent guardrails, orchestration, consent, and analytics at scale.
• Established AI-crawler visibility and LLM activity monitoring across all managed web domains, and led a generative engine optimization (GEO) initiative to strengthen AI-driven brand discoverability.
• Deployed AI-assisted development tooling across the full software development lifecycle for thousands of practitioners, accelerating delivery and establishing reusable patterns for enterprise-wide enablement.
• Extended the enterprise design system with AI-first interaction patterns and tooling integrations to support AI-native experiences at scale.
• Enabled AI-driven accessibility testing to automate identification and remediation reporting across enterprise applications.
• Directed a large cross-functional organization and a multi-million-dollar budget across a complex technology vendor portfolio, delivering concurrent transformation initiatives on aggressive timelines.
• Launched a global Digital Experience Platform supporting all corporate websites, enabling personalization, experimentation, and unified content management across business units.
• Delivered a personalized employee experience platform serving the full enterprise workforce, including onboarding journeys, internal communities, and native mobile capabilities.
• Founded and scaled a low-code Platform Center of Excellence, establishing governance over a large application portfolio and enabling citizen developers across the enterprise.
• Reduced annual operating costs through strategic rationalization of the marketing technology ecosystem while improving integration and lowering year-over-year investment asks.
• Led the technology teams behind two initiatives that earned the company's highest enterprise recognition for strategic impact.

Led digital product strategy and delivery for mission-critical agent/broker distribution platforms and enterprise customer identity programs serving the full P&C book of business.

• Modernized the enterprise agent/broker portal serving the full property & casualty book of business, transforming it into the primary digital hub for distribution-partner relationships across all lines.
• Boosted active user base by 40% and enabled millions of monthly transactions through experience-design improvements and expanded self-service capabilities.
• Established and led an enterprise-wide Customer Identity and Access Management (CIAM) program, securing multi-year funding and delivering a strategic roadmap for secure authentication.
• Completed migration of millions of user identities to a modern platform, significantly reducing cybersecurity risk through cloud-based protocols and MFA enablement.
• Led the team's pivot from project-based delivery to a product-focused operating model, establishing sponsor governance, stakeholder forums, and product management discipline across the portfolio.
• Simplified digital customer registration, increasing conversion by 35%.

Directed digital marketing strategy for a $4B Group Benefits business, driving innovation in sales enablement and benefits enrollment.

• Launched an enterprise-wide ratings and reviews program based on actual claimant feedback, establishing user-generated content as the authoritative foundation for website content.
• Led development of Salesforce-integrated iPad sales enablement tools used in multimillion-dollar employer group presentations, increasing conversion rates by 3% and supporting strategic broker partnerships.
• Invented and commercialized a patented digital platform for benefits enrollment (US20140114872A1), boosting employee participation in life and disability plans.
• Ideated US Patent: System for Managing Voluntary Employee Benefits Plans | US20140114872A1

• Led a multi-year strategic initiative to overhaul the agent/broker portal, driving a 40% increase in unique users through improved self-service capabilities and user satisfaction.
• Established SalesForce Marketing Cloud email marketing Center of Excellence, unifying fragmented vendor and data infrastructures to improve campaign targeting, compliance, and ROI.
• Deployed a B2B2C digital marketing platform enabling personalized distributor outreach and scalable customer engagement through automated campaigns.

• Directed enterprise-wide digital and marketing strategy and delivery.
• Oversaw $4M marketing technology portfolio, managing 15 SaaS platforms and leading a team of forty across digital marketing, e-commerce, and operations.
• Spearheaded digitization and e-retail syndication of 100,000+ SKUs across major platforms (Amazon, Home Depot, Lowe's, Grainger).
• Grew corporate digital presence to 10M+ annual visitors, driving 50% year-over-year traffic growth over six consecutive years.
• Launched a direct-to-consumer eBay sales channel, clearing $8M in annual excess inventory and converting liabilities into revenue.

Master of International Management (MIM) | Thunderbird School of Global Management

Master of Business Administration (MBA) | West Virginia University

Bachelor of Arts (BA) | Vanderbilt University